Find out how Purple Dot can help you sell earlier

We saw *how* we launch new products could be a competitive advantage, so we rethought our supply chain and timing of product completion. It became evident that a premium pre-order experience was essential to our strategy.

When we started using Purple Dot, we didn’t know the supply chain issues that were going to happen this year. Companies could think of it as revenue insurance, basically. You don’t know when you’re going to have an issue in your supply chain that you don’t expect to happen so having the ability to continue selling when you do have disruption has helped us capture a surprising amount of revenue.