Find out how Purple Dot can help you sell earlier

We saw *how* we launch new products could be a competitive advantage, so we rethought our supply chain and timing of product completion. It became evident that a premium pre-order experience was essential to our strategy.

We initially began working with Purple Dot specifically to help facilitate the launch of our Bridal Collections, a timelier category. However, we quickly saw how this partnership could augment our sales across our mainline and immediately began implementing ‘Presale’ as a separate initiative in the business to increase sales, forecast products and test category viability. Onboarding Purple Dot was one of the best decisions we have made for our DTC division to date.