Find out how Purple Dot can help you sell earlier

We initially began working with Purple Dot specifically to help facilitate the launch of our Bridal Collections, a timelier category. However, we quickly saw how this partnership could augment our sales across our mainline and immediately began implementing ‘Presale’ as a separate initiative in the business to increase sales, forecast products and test category viability. Onboarding Purple Dot was one of the best decisions we have made for our DTC division to date.

Purple Dot has opened up a significant new revenue line for us. Our first presale drop with Purple Dot beat all expectations. Selling 8 weeks ahead of having the product meant we achieved a sell through 400% higher than we predicted. We’ve been working to improve our understanding of demand but couldn’t entirely crack it. And now with Purple Dot’s pre-order platform, we can establish new product lines, see the demand and capitalize on it, all before we even have the product.