Trusted by hundreds of global brands
Improve your pre-order process
Purple Dot helps your team scale pre-orders with more automation, more control, and less operational risk.
Drops that don’t turn into warehouse meltdowns
Purple Dot keeps pre-order items outside your live warehouse flow until stock is ready, helping your team cut out the noise pre-orders can create. Flexible fulfillment rules, split-shipping options, and support for items with different fulfillment dates help you improve warehouse efficiency without sacrificing the customer experience.
Make every pre-order easy for customers to commit to
Customers are ready to commit before inventory arrives, but the experience needs to meet them where they are. Purple Dot supports flexible payment options, proactive updates, and post-purchase workflows that help brands capture more demand without adding customer service or operations drag.
A pre-order model that powers your business, reliably
Your pre-order numbers become production inputs, but late cancellations or returns can turn initial success into excess inventory. Purple Dot strengthens commitment with configurable cancellation windows and clear customer communications, helping your team plan production with greater confidence.
How brands go from pre-order chaos to drops that scale
GMV Growth
Pre-Order Profitability
High-Hype Collaboration
The pre-order infrastructure and features your team has been waiting for
Payment Flexibility
Offer pay on ship, deposit plus balance, or full payment upfront. Match the payment structure to product lead time and customer expectations while supporting FTC compliance.
Cancellation control
Set cancellation windows that close automatically at the point your business commits to production. Full-payment and deposit options can strengthen commitment without removing customer choice too early.
Order splitting
Sell in-stock and pre-order items in one checkout. Keep pre-order items outside the warehouse flow and charge shipping based on each fulfillment.
Automated communications
Automate updates from confirmation through shipping and give customers a self-service portal for status, address changes, and eligible order amendments. Purple Dot customers report a 9/10 customer satisfaction score
TBD shipping and pricing
If production costs, freight, or final specifications change, Purple Dot can support additional charges, partial refunds, or price adjustments with customer notification and consent.
Migration support
Move from a manual process or another tool with support for migrating existing pre-orders, including payment continuity where supported, without asking customers to re-enter card details.
Payment Flexibility
Offer pay on ship, deposit plus balance, or full payment upfront. Match the payment structure to product lead time and customer expectations while supporting FTC compliance.
Cancellation control
Set cancellation windows that close automatically at the point your business commits to production. Full-payment and deposit options can strengthen commitment without removing customer choice too early.
Order splitting
Sell in-stock and pre-order items in one checkout. Keep pre-order items outside the warehouse flow and charge shipping based on each fulfillment.
Automated communications
Automate updates from confirmation through shipping and give customers a self-service portal for status, address changes, and eligible order amendments. Purple Dot customers report a 9/10 customer satisfaction score
TBD shipping and pricing
If production costs, freight, or final specifications change, Purple Dot can support additional charges, partial refunds, or price adjustments with customer notification and consent.
Migration support
Move from a manual process or another tool with support for migrating existing pre-orders, including payment continuity where supported, without asking customers to re-enter card details.
Let's make your pre-order process work smarter.
Book a 1:1 consultation to discuss your pre-order strategy and uncover optimizations and growth opportunities.